Brazilian Brands That You Need to know About: #1 HAVAIANAS

Oieee! Hello Guys, hope you are all doing fine.

Not trying to offend anybody here cause I totally love them, but You know how Americans go everywhere in UGGS? That’s us Brazilians when it comes to HAVAIANAS. The flip-flop brand was born in 1962, inspired by the Japanese sandals Zori. From it, the brand got the idea of the shoe and also the insole texture, even tho is made out of rubber and not rice straw. The name comes from Hawai (pronounced Havaí in Portuguese) the Hollywood dream place on the 60’s.

It was sandals made for people to wear for work and, back then, it was sold across the country in a van. How cool is that? when created they had only white and blue sandals, with time came the new colors, Havaianas expended it’s stores abroad.

Nowadays, the brand has not only it’s traditional sandals, but many colors and shapes of it, a sneaker collection, clothes, rubber boots, sunglasses and over 500 stores in the whole word.


Prices vary from sizes, styles and countries, but here in Brazil you can get one of this from R$17 (about five dollars) on the basic and first style created, or you can get cristal ones up to R$269 (about eighty dollars). But in the meanwhile there are tons of other options.

Cause they were made for people to work, but now they are for everybody to go everywhere. now you are probably asking yourself: even fancy weddings? No, on fancy weddings you wear high heels, and because of that most brides added to the tradition of giving Havaianas at wedding parties for guests to be able to dance all night and don’t have to go barefoot home.

I think this brand became part of their people, part of who you are. I have had them my whole life, and my mom probably had them her whole life. Cause it’s a very comfortable, pretty, useful and worth shoe that, as they say: everybody wears it.






Publicado por Deborah Mingrone

Big City Lover, Fashion Student in São Paulo, Brazil, ex- Au Pair in New York. Living and sharing aall my experiences and ideas over here. Be welcome into this amazing journey called life with me! Don't forget to check instagram and Youtube for more.

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